By Payusnomind · Jun 8, 2026
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Record Deals 2.0: From Bets on Artists t... Music royalty marketplaces have a problem that doesn't get talked about enough: they struggle to attract quality inventory.
At first glance, that sounds strange. There are millions of songs in the world. Thousands of artists could potentially sell shares of their catalogs. So why isn't there an endless supply of music rights available for investors to buy?
The answer comes down to one thing:
Misaligned incentives.
This post continues with the deeper breakdown, strategy, and implementation on the next page.